Chewing Gum Consultant

Professional Chewing gum industry meeting point

Wrigley files a patent of fibre-containing chewing gum 03/10/2012

Filed under: New product,Research — Joan Mestres @ 10:35 AM
Tags: , , , ,

Wrigley files a patent of fibre-containing chewing gum

I read in confectionerynews.com (see link attached) about this new patent that Wrigley has filed, claiming improved texture, flavour release and healthiness.

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2 Responses to “Wrigley files a patent of fibre-containing chewing gum”

  1. There is only one company with true innovation in chewing gum – “vitamingum”. The rest is packaging, flavor, shape changes with nothing innovative to offer the marketplace which is curious given the status of the major players in the category.

    • Joan Mestres Says:

      Dear Roger,
      I invite you to explain here the innovation that “Vitamingum” presents. This space is open for anybody who wants to tell about products/innovations/news on chewing gum, so we all can learn about them!


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