August | 2014 | Chewing Gum Consultant

Sweet Bites – USA 29/08/2014

Filed under: New product — Joan Mestres @ 7:40 PM
Tags: India, Sweet bites, xylitol

Tasty chewing gum that prevents tooth decay for impoverished children around the world.

A good initiative with chewing gum!

5 students of the University of Pennsylvania founded Sweet Bites Gum some time ago. The company aims to support the dental health of children in areas where there is not the required infrastructure. They are focusing for the time being in India and launched the project in Bangalore (although planning to expand to other areas like the Phillippines as well). They are distributing xylitol gum (50.000 pieces so far!) among the children in these communities. The wrapper of the gum includes a text with a message reinforcing good habits related to oral care.

They are trying to scale up their activities by means of crowfunding. I invite you to check their website and learn more about this exceptional project, which is competing for the Hulk Price for Social entrepreneurship.

This is the web site;

https://www.indiegogo.com/projects/sweet-bites-cavity-fighting-xylitol-gum

Comments (1)

Bach Flower in chewing gum 27/08/2014

Filed under: New product — Joan Mestres @ 3:59 PM
Tags: Bach Flower, functional gum

Some days ago I came across this interesting functional gum, which uses the well-known Bach flower remedies in chewing gum format.

It illustrates what I have been mentioning several times in this web-site, which is the importance of functional gums. The growth in this category has been a fact since a few years and all gum producers should consider this segment in a very serious way in case they are not doing it yet.

In this example, the company LemonPharma (headquartered in Germany) offers 3 different versions of chewing gum:

1- For emergencies

2- Energy

3- Concentration

4- Self-Confidence

The product is presented in plastic bottles containing 60 g (approx. 40 units) of coated pillows. They have a nice crunch and chew. They do not contain aspartame and are produced only with xylitol as sweetener.