The German company Ascom (www.ascomgum.com), based in Walldorf, introduced a new line of innovative products last ISM. This goes under the umbrella of “Go Yellow”. The first products launched are 2 types of gum cubes (“super sour” and “cotton candy” flavors) and one type of gum globe/lentil (peppermint flavor). They are all presented in flip-top boxes and using characters from “The Simpsons”. The pieces have a light coating with powder which enhances the initial impact.
I always liked the presentation in cube and wonder why it is not more extensive. The most well-know example is the Ice-Cube by Icebreakers (Hershey) and I am happy to see more companies launching this format.
Chewing Gum Consultant 
Hello, we are a commercial establishment located in Riyadh, Saudi Arabia. We specialize in selling and distributing sweets. We need this type of gum in the shape and size as in the attached picture. Can you provide it?