Chewing Gum Consultant

Professional Chewing gum industry meeting point

Ceremony – Turkey 20/02/2017

Filed under: Market & Fairs,New product — Joan Mestres @ 11:30 AM
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Another interesting company that exhibits in ISM for the second time is the Turkish “CEREMONY”.

They present sugarfree chewing gums with a very stylish and modern desing. Their main brand is “ 7 STICK” and also “CHIVITO”.

This new gum uses no aspartame, so it follows the trend of “clean label”, trying to avoid ingredients than may have a bad image in the general public. Maybe one day I should write a post about aspartame collecting all the data (positive and negative) that has been published about this intensive sweetener… and then another one about Stevia, which is quite an interesting case!

Congratulations to CEREMONY for the goodlooking product they have!


dynamic-stiock-ceremony              melon-7-stick-ceremony


Masterfoodeh – Iran 17/02/2017

This new player in the Iranian chewing gum scene is the first time that exhibits in ISM. They produce different brands of chewing gum: Biodent, Nature Dent, Action.

The presentations are also diverse (dragees in fliptop box or ministicks in multipack), as the range of flavors, including some really excetional like “mojito”, “camomile”, “walnut oil” and “frankincense”!

Following my post from yesterday, I’d like to mention the “Nature Dent” brand, which claims to contain natural gum base (it is not clear to me what they mean by this) and no atificial flavors and colors, no aspartame or sucralose. No additives or preservatives and GMO Free. The gum base is “of course biodegradable”, which is very interesting. So the product is claimed to be 100% natural and organic.

This follows the trend already mentioned of “clean label”. More and more consumers worldwide don’t like to have those “weird” names of ingredients written  the label of the product (antioxidant, artificial sweetener, …) and the manufacturers, of course, need to adapt their products to this demand.

Diffeent varieties of Nature Dent also claim to “improve your memory”.



“Action” brand turns around the idea of Energy, Excitement and Dynamism.

“Biodent” is the widest brand, sugarfree and with many flavors and packagings. There are two sub-brands named “Stardent” and “Vitadent” and all them claim oral care properties. The presentation of those products is really impressive, with a very smart design and bright colors. Special mention to the printing in Braile in the “Biodent mojito”




Organic Chewing Gum 16/02/2017

Filed under: Market & Fairs,New product — Joan Mestres @ 9:57 AM
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One of the big trends in the food industry (not only in chewing gum) is the “natural” claim. The legislation about what can be claimed as “natural”, or other terms as “organic”, “bio”, … differs from country to country. This makes the tasks involved in the development of those products more tricky.

In any case, during last ISM was presented what is claimed to be “the first organic gum ever”. The claim is supported by the USDA organic certificate and also the European one.




The chewing gum, presented in coated dragees (17 pieces in a zipperbag, 24 grams) and uses natural chicle from the sapotilla trees in Central America. It contains to no synthetics, no artificial colors or flavors and no preservatives. Of course, it is sugarfree. It is produced in Tunisia, but the company that commercializes it is a Danish one, named Ökolife. (for more info go to the link to their website).



3D gum printing – Wacker (and Katjes, and ZDS) in ISM’17 14/02/2017

Filed under: Market & Fairs,New product — Joan Mestres @ 12:18 PM
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As I mentioned before, the 3D chewing gum printing has been one of the most interesting presentations of last ISM. Please, check the different links that are included in this post, as they will take you to really exciting information!

The company who developed it, WACKER, had the printer in their stand and generated a great exposure in the media for this. We all could see how a gum was “printed” in front of us. Of course the concept is only a prototype now, with no industrial application. But for sure there will be more and more development on this field.



The company KATJES already showed a 3D printed candy last ISM (2016) and this year they had long queues of people waiting in front of their stand to have the pictures of their faces transferred by the software of the Magic Candy Factory to a 3D print of them. They are planning to install such type of 3D-candy printers in amusement parks and other events.



Another proof that the 3D era is coming, is that the German confectionery school (ZDS) has introduced this year for the first time a specific seminar: “International ZDS Congress for Additive Manufacturing and 3D-Food Printing for the Confectionery and Snack Industry”. This will take place in their premises in Solingen on 19-20th September.


Report ISM 2017 13/02/2017

Once back from Cologne, I intend to develop during the next posts the highlights of what I saw there, always from the point of view of the chewing gum industry.

There are a few interesting news, but I would summarize then in 3 main lines:

  • 3D printing
  • Clean label and movement towards “natural”, “organic”, “healthy” claims
  • 2 new players with high quality products

On the other hand, ProSweets exhibition, which runs parallel to the ISM and where we can find the suppliers to the industry (machinery, ingredients, packaging, …), has been significantly smaller this year. The reason is that most of the machinery suppliers where not there exhibiting because this year in May there will be the 2017 Edition of INTERPACK, in Düsseldorf. This has been the traditional big show for the machinery suppliers, so it seems that keeping both (ProSweets and Interpack) in the same year was not convenient for them.


ISM 2017 23/01/2017

Filed under: Market & Fairs — Joan Mestres @ 2:01 PM
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Getting ready to fly to Cologne next Sunday to visit (once more) the Confectionery Fair “ISM”!!

I hope I can bring many novelties (last year was a bit poor) from the exhibitors and/or from the colleagues I will meet there. I am looking forward to that 3D-printed gum.

Of course, the suppliers (ingredients, machinery, packaging material,…) will be exhibiting in the paralel fair Prosweets. So a lot to see and do there as well. 


PRINTED GUM IN 3D 10/01/2017

Filed under: New product — Joan Mestres @ 5:33 PM
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The new 3D printers that have been developed during the recent years have shaken the whole industry in all fields, and they will influence the objects that we will see in the market in the next years. Then, why not chewing gum? How could it escape from this revolution? No way. Last month, Wacker, one of the leading suppliers of PVA to produce gum base, annouced that they have developed a process to produce 3D chewing gum using such printers. This will be presented during next ISM/ProSweets (Cologne, Germany 29th Jan – 1st Feb 2017), so I am eager to see it in action!

In the press release of the company (see link here) they mention a newly developed process under the name CANDY2GUM(R). This process involves cooking (as for standard candy production) and then their ingredient is added (Capiva(R) C03). This results on a product which behaves like a chewy candy at the initial chew and then becomes a gum. The idea is not new, I worked with this about 20 years ago, and before me many other people. The “Chewy Candy Gum” has been in the market in some contries and there are some patents (quite old as far as i know) about this. Cafosa marketed the idea under the brand “Velvet Gum” in the 90s. However, the product did not catch enough and the companies that started producing it did not keep it for a long time. Let’s hope that this new attempt, with this new ingredient, will be more successful.  If this is linked to the 3D printed chewing gum (when I read the press realease it is not clear to me if they are linked or they are talking about two different launchings), then the chances of survival are clearly much higher.


There are other linkes in internet showing 3D printed gum:

so this will be an issue to follow very closely in the near future!