Chewing Gum Consultant

Professional Chewing gum industry meeting point

Compressed Functional Gum 21/07/2020

Filed under: New product — Joan Mestres @ 4:03 PM
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I received a comment on this site mentioning the product “Neuro Gum”, so I went to the website www.getneuro.com  and I see a compressed gum named “Energy & Focus” which contains Caffeine, Theanine, B6 and B12. It claims it provides the right balance between “energy” and “calmness”.

I have not tried this product (I wonder about its taste, chewability, flavor lasting, …) but as it falls within the functional gum category, I am glad to mention it here in this website.

 

Caffeine Gum 26/02/2020

Filed under: New product — Joan Mestres @ 1:44 PM
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It’s been a while that I do not mention Caffeine gum because maybe it is not as trendy as it used to be a few years ago. However, I came across the caffeinated version of one of the top brand worldwide: Airwaves, by Mars/Wrigley. In particular, I have in front of me a pack of nice hexagonal shape (quite unusual!!) coated pieces of caffein gum. Wrigley uses not only the brand “Airwaves” but also the classic “Alert Gum” to market its gum with Caffein.

 

AW-Caffeine-duo-CMYK_optIMG_20180228_181805-2s-l300

 

Related to this subject I found two interesting websites that I’d like to share with you:

Guide to Caffeinated Gum

The ultimate Alert Gum Review

 

 

CBD Chewing gum 25/02/2020

Filed under: New product — Joan Mestres @ 1:14 PM
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Let me introduce to you another natural gum containing CBD. This comes from Lithuania and it is made by the company ENDOCA, which specializes in all types and formats for the CBD.

It comes with carton boxes with 10 individually wrapped gums inside. The pieces are not coated and have a brown color, distinctive of the natural gum base that they are made of.

Each gum contains 15mg of CBD.

The company emphasizes a lot the Natural claim in their marketing.

You can learn more in their website www.endoca.com

 

Cannabis Chewing Gum 19/02/2020

Filed under: New product — Joan Mestres @ 12:40 PM
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This year I visited ISM, as I do since 1997, and once again it has been a source of new discoveries. As a passionate person for functional gums I find in this great exhibition all what i need to satisfy this passion.

Here I want to show you one product that goes in the direction of the CBD trend. Euphoria is the Czech brand and they offer a very broad range of products (chocolate, candy, muffin, tea,…) containing Cannabis. In the case of chewing gum, it is predented in zip-bags containing 3 coated pieces of gum each. It is also presented in blisters with a cardboard sleeve. Each blister contains 12 pieces if coated gum and each piece contains 18mg of CBD (there is another version with 12mg per piece).

Nice product, indeed, that taps into this emerging category with somehow blurred lines in terms of legislation.

You can see it here.

 

 

Captura de pantalla 2020-02-19 a las 12.37.55

 

 

 

 

ONE GUM – France 24/05/2018

Filed under: New product — Joan Mestres @ 12:25 PM
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Last ISM Fair in Cologne I had the chance to meet the founders of the French company ONE GUM.  This company commercializes a tabletted (compressed) chewing gum containing Vitamins B3, B6, B12 and Caffeine (50mg per piece). The interesting feature of this product is that it is made of two layers: One of the layers contains the caffeine, which is separated from the other layer that contains the gum and the vitamins B. This allows a faster absortion of the caffeine because it is not trapped in the gum structure.

This is produced in Denmark using patented technology. Other functional gums in the market use the double-layer feature, which has advantages not only related to the release of the active ingredients, but also related to the manufacture of the product itself.

 

You can learn more about it at www.onegum.eu

 

FUNCTIONAL GUMS – Italy 23/05/2018

I have posted in the past about DRIVE GUM (www.drivegum.com). This gum contains caffein + guaraná.

Now the same company offers “NATUR GUM” , which instead of focusing on the energy, it goes in the direction of the natural ingredients. It claims to use 100% natural ingredients, which includes natural gum base from Central America, the flavours, the sweeteners (Xylitol and/or Stevia). Even the packaging!

There are 3 types of gum in the range, which include functional ingredients like vitamin D and fluoride, while the compnay is working on other SKU, like “Multivitamin”, “Hunger inhibitor” and “Hemp”.

Witht his additions to the previous Energy Gum, the portfolio covers a good variety of functional applications.

The owner of the company, Mr Nazareno Mario Ciccarello, has been clever enough to register the domain  www.functionalgums.com 

 

MD’E GUM – Italy 22/05/2018

The italian company SINTAL GROUP offers in their portoflio an interesting range of food supplements, but the ones of interest for us are the functional gums that come under the brand “MD’E GUM” (www.gumde.eu). Using the tabletting technology, which avoids the typical high temperatures of the traditional extrusion production method, they have a complete range of varieties, which includes:

  • Boost immuno gum: non viable lactic ferments + Echinacea angustifolia + Zn
  • ACE family gum: A, C, E
  • Chol control gum: Red Yest rice, betaine, B6, B12
  • New Folic gum: Folic acid
  • Anti Ageing gum: C, E, resveratrol, CoQ10
  • No stress gum: L-Tryptophan, Lemon balm, scullap herb
  • Diet Plan: Bitter orange, garcinia, gymnema, griphonia
  • Body Drain gum: Orthosiphon, green tea, pinneaple (bromelain)
  • Omega Gum: DHA, EPA
  • Energy Gum: Caffeine (200mg per serving, which consists of 4 pieces of gum

The chew of the product is good, avoiding the crumbliness of some tabletted gums that I have seen in the market. The information related to the products contains data related to the release of the active ingredients, which enhances the reliability and professionality of the product.

 

 

SUPHERB – Israel 21/05/2018

Filed under: Market & Fairs,New product — Joan Mestres @ 10:45 AM
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Continuing with functional gums, some days ago I found this interesting example from Israel. The company (Supherb) has been manufacturing dietary supplements for over fiteen years, but recently decided to use chewing gum as a delivery system for such supplements. They launched the brand “Tab in Gum” (www.tabingum.com) for this purpose. One of the most interesting claims of this product is that it may contain up to 800mg of active ingredients, which is more than other functional chewing gums in the market. The company also claims that the active ingredient is released inside the mouth within 45 seconds. This gum does not use a tabletting technology (which seems to be the most common way to produce functional gums) and the product is coated.

The product is presented in different varieties:

 

  • MultiVitamin, for Kids: With Ca, C, B3, Zn, Fe, Mn, B1, B2, folic acid, biotin, Cr, B12, A, D3, E
  • Iron 30mg. For anaemia.
  • Ginger + B6. For sea sickness/nausea
  • Cranberries + Vit C. for urinary tract infection
  • Winter : With elderberry, astragalus, vit C, liquorice and Zn. For immune system enhancement

 

 

CHEW POD – USA/Canada 13/04/2018

Filed under: Market & Fairs,New product — Joan Mestres @ 10:10 AM
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One more information about functional gum.

I wrote about this company about a year ago (link).

Now it seems that they decided to target the US market. Of course, with such an interesting functional gum for sure there is an opportunity. I attach the article fom Confectiomery News (link) so you can read the full information. It seems that the current formulation has changed slightly from the one I mentioned one year ago (e.g. In the “Energy on Demand” version the guaraná has disappeared and there is vitamin B5 instead). What has not changed is that the article still mentions the same two products that I described: “energy on Demand” and ” Sleep on demand”. The third product of the range “Focus on demand” is not mentioned.

 

What I find interesting in the article is the specific mention to the e-commerce and the intention of the company to fully develop this sales channel.

Also, it mentions the trend of “sugarfree” and “aspartamefree”, which is useful to keep in mind.

 

CB12 – Meda 29/03/2017

The Swedish company MEDA (belonging to Mylan (USA) since mid 2016) has the nice “CB12 boost”. It is designed to fight the bad breath and for this prupose contains Zinc (in form af zinc acetate dihydrate) and sodium fluoride (NaF). The foremr is supposed to reduce the sulphur gases which cause the bad breath, the later is a well recongized agent in the oral care field which contributes to the maintenance of the tooth mineralization. It is also formulated with xylitol, which plays a role in this action.

This is another example of tabletted gum. It has two different layers (one white and the other blue), with the brand name “CB12” engraved in one of them. It some in two different flavors: Mint and Eucalyptus. website: CB12

The product is patented (Nr. 1 589 825) by GumLink, the danish company.

The CB12 range has also a mouthwash that has the same purpose, so both products complement each other.