Chewing Gum Consultant

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Smaller gum packages 16/05/2012

Filed under: Market & Fairs,New product — Joan Mestres @ 4:01 AM
Tags: , , ,

Continuing the last post, there are still more news about this trend in US. Producers go into smaller packs of chewing gum in order to position themselves in the right unit price.

Considering the economic crisis in most of Europe, I would not be surprised that this crosses the Atlantic quite soon. Let’s count the weeks….

http://www.confectionerynews.com/Processing-Packaging/US-chewing-gum-packs-going-pocket-sized-says-analyst/?utm_source=newsletter_daily&utm_medium=email&utm_campaign=Newsletter%2BDaily&c=0%2FaKxp4dYMXZ%2F5UG%2BoeJrLBbZVceA37z

By Oliver Nieburg.

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