Now that we have to name the second player in our field “Mondelez” instead of Kraft, there many names that come to my mind which are no longer in use.
The same company, Kraft, took over some years ago Cadbury, which in turn had purchased Adams from Pfizer. Adams, a pioneer in our industry, was belonging to Warner Lambert. Cadbury also absorbed the Danish Dandy, the Argentinian Stani, the Egyptian BimBim and many others.
The other big player, Wrigley, is now within the Mars Inc. group, but it had absorbed some companies in the past, like Joyco (previously named General de Confiteria).
If we llok at the suppliers, we can also find names that are not there anymore. In the field of flavours I remember Bush Boake Allen (BBA), now in IFF; or Quest and Tastemaker now in Givaudan. In terms of machinery we can remember that names of Togum, Comeck or WLS. Many of their machines are still in factories around the world. Or even Nagema, from East Germany, for packaging.
If you also remember those names, it means that you have been around for quite a while as well….
Chewing Gum Consultant 